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Facebook Filter: AR Historical Characters Filter New

BILLING VIETNAM'S HISTORY TO EVERYONE WITH AR FILTER

Facebook wants to bring AR (Augmented Reality) technology closer to everybody, through promoting Vietnamese historical figures to touch the hearts of Vietnamese.

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Scope of Work

  • - Creative Strategy Direction
  • - Concept Design
  • - UI UX Design
  • - AR Development
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Types of AR used

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AR Face Filter

Idea
&Concept

After discussing more about the expectations of Facebook, Team deployed the idea of ​​Marvy Co. proposed images of important figures in Vietnamese history to create 4 outstanding and meaningful AR products.

Hung King

Lac Long Quan

Au Co

Hai Ba Trung

Visual Design
& Motion
Graphic

After selecting 4 historical figures of Vietnam to include in the AR filter, the design team of Marvy Co. created 3D models to represent crowns, based on ancient crowns to create beautiful 3D simulations but still retain historical values, then added effects and chi Extra details to make the filter more realistic and vivid. Marvy also inserts sound effects to increase the vibrancy of the AR Filter.

Background

vuahung

Hung King

laclongquan

Lac Long Quan

auco

Au Co

haibatrung

Hai Ba Trung

Crown

vuahung

Hung King

laclongquan

Lac Long Quan

auco

Au Co

haibatrung

Hai Ba Trung

Shirt

vuahung

Hung King

laclongquan

Lac Long Quan

auco

Au Co

haibatrung

Hai Ba Trung

Cloudy Texture

vuahung

Hung King

laclongquan

Lac Long Quan

auco

Au Co

haibatrung

Hai Ba Trung

Facebook's cultural and historical project

A part of the Facebook project plans and chooses Marvy Co. to be the first partner for execution. Facebook wants to bring AR (Augmented Reality) technology closer to everybody, through promoting Vietnamese historical figures to touch the hearts of Vietnamese.

AR Development

- With SparkAR, Marvy Co. development team understands the way to utilize the quality for each 2D graphic or 3D model, guarantees the most optimized integration to create AR products that meet the requirements, ensuring the trends and influences needed.

- It has the function of linking 4 AR filters to 1. Users just need to open a link to play 4 types of filter simultaneously.

- The movement of the beard in the Hero King Character Filter is optimally developed so that when the face moves, the beard will move smoothly according to the movements.

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Marvy Co. is confident in providing a diverse and unique AR/ VR/ Game Ecosystem, by a team with great credibility, skills and experience. We consult and establish optimized AR/ VR/ Game/ Playable Ads solutions that flexibly applied to all brand Marketing strategies.

Beside AR/VR, outsourcing and designing Games (Mini Game, Large-scale Game...) is our expertise.

For many other outstanding benefits, contact Marvy Co. to deploy professional projects that match your image and brand goals.