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How to apply AR VR in Media & Entertainment Industry

This is how AR VR can apply in Media & Entertainment Industry

Đọc bài viết bằng Tiếng Việt

The Media & Entertainment industry includes: Music, movies, gameshow, game on technology platforms or devices, Youtube,... We can clearly see this is the most competitive market of creativity and evolution in products and services. Augmented reality (AR) is the great solution to compete in this battle. AR not only applies effectively and flexibly to Media & Entertainment business, but also can optimize advertising and marketing strategies in general.

 

1. Business Card

 

Augmented Reality business cards has opened the new era and become the evolved version of traditional cards, with the essence of Augmented Reality, your business card is no longer a "small piece paper with tiny information", but a versatile tool that brings much more practical benefits.

  • AR business cards make a strong impression on customers by its creativity and originality.
  • AR can display your store on map, announce about promotions, events, your brand products or showcase new products, and change multiple languages...
  • Highlight and increase your brand recognition.
  • Show all the important information about your products and your brand stories that you want to convey to customers by AR business card.

Contact Marvy Co. today to have the high technology AR visit card that contains static content, and which is a tool that brings outstanding convenience to you and your brand.

 

2. Catalog, Poster - PR for Music MV and Movie

 

In recent years, AR / VR technology has brought many forward steps to the world, you may have seen this technology appear in many famous movies, especially Iron Man, Avatar or Terminator 2, for example the scene of Tony Stark working on a hologram of his famous armor in the real environment. In addition, AR is extremely effective to improve the advertisement and commercial methods for every movie, AR will attract more audiences, help them interact and emotionally connect with the movie.

Audiences just use their mobile phones to scan the movie's poster, leaflet or billboard, immediately AR will provide audiences with entire information:

  • Movie trailers, introduction actors, or content that your brand wants to convey to the community.
  • Book tickets directly on AR.
  • Display map and directions for audiences to conveniently go to the cinema.
  • Check out the reviews, comments about the movie
  • AR displays many different languages to help reach international audiences.

Marvy Co.’s team will propose to your brand the most suitable ideas relying on your requirements. Our professional team confidently creates innovative AR products with high performance that brings the practical benefits to your brand.

 

3. Invitation Letter & Ticket

 

An invitation card always represents professionalism and sincerity. A concert ticket is not only for entrance, it also has an element of memorial. Of course, these pieces of paper often don't clearly show the potential it has and limited information in presentation. Augmented Reality (AR) has been developing for a while in the entertainment industry, producing AR Cards and AR Tickets, displaying all the content of 3D models, images, audio videos...

  • Receivers and audiences will experience full of content and more which is entertaining and solves the problem that those pieces of paper can’t present.
  • AR creates the spiritual value of the ticket and the card.
  • AR is a unique highlight in the media & entertainment industry - the market of creativity.
  • AR will create trends for your marketing strategies and campaigns.

Marvy Co.’s team will propose to your brand the most suitable ideas relying on your requirements. Our professional team confidently creates innovative AR products with high performance that brings the practical benefits to your brand.

 

4. Exhibition and Artworks

 

There are no limited features when your brand uses AR in exhibitions or events, many countries have done it and got huge success. AR makes the painting and artwork move with vivid effects in the real environment, allows visitors interact realistically with all artworks.

  • Help to attract more visitors and encourages them to visit the exhibition, providing a full range of knowledge by modern technology.
  • Replacing offline exhibition with virtual exhibition using AR Portal technology, Marvy Co. can create a vitual room that people can step in immersively, allows anyone from anywhere to enjoy the show just by a smartphone.
  • AR will bring the soul of art to our real environment.
  • Start a new age of AR in arts.
  • Bring the spiritual value of art to the community.

 

5. AR Face Filter - PR for Music MV and Movie

 

Social media is taking a very important part in the community and in many brands’ business. That’s why digital marketing is the most essential tactic of every marketing campaign, so many brands are competing to apply AR in their strategies, especially in the media & entertainment industry. AR Filter / AR Game brings the best solution for all Digital Marketing strategies.

  • Insert unique 2D / 3D filters with meaning content relying on your brand's goals, such as superhero filters, movie characters filters, soccer cheering filters… encourage people to take selfies, record videos, and share them on social media. Expand your brand name and increase community engagement with your brand strategy.
  • AR Filter with creative effects and images will be a great method to bring your products to the market in interesting ways, creating the interaction of customers to your brand.
  • Increase the effectiveness of your brand’s strategies.

Marvy Co.’s team will propose to your brand the most suitable ideas relying on your requirements. Our professional team confidently creates innovative AR products with high performance that brings the practical benefits to your brand.

 

6. AR Stage for shows

 

Life is more and more innovative, the TV show ideas are gradually becoming boring and lack creativity, so traditional stages and catwalk stages look for the suitable Augmented Reality (AR) solution to have opportunities to reach more audiences. AR has potential to make a breakthrough for the entertainment or the performance industry in the future.

  • AR creates a space full of virtual effects, models or artists can interact with 3D models around them, and the audiences can enjoy the show through the big screen with many 3D models and effects on stage.
  • Every difficult concept or the most unique effects can still be implemented by AR, with AR the show will make a marvelous impression and incredible success for your show.
  • AR can bring limited creative content on stage for live performance, audiences can also see the lyrics and translate to their own language.

Marvy Co.’s team will propose to your brand the most suitable ideas relying on your requirements. Our professional team confidently creates innovative AR products with high performance that brings the practical benefits to your brand.

 

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How AR/VR helps industries

Learn how businesses apply AR/VR to their journeys in the studies below. Every magical things here can be found at Marvy's services.

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