New Year Postcards 2023 Combine AR Image Tracking from Marvy Co.

Idea & Concept

Every New Year comes, and it is the time when businesses are busy preparing gifts sent to partners and loyal customers. As a production house of providing AR/VR/Game technology products, Marvy Co. applied AR technology to enhance Tet gifts and send them to our customers on Tet Holiday 2023.

Using the image of Tet items such as peach blossom, apricot blossom, watermelon, gold tangerine, gold coins, and purple octopus character Marvy Co., we have programmed items to create depth for AR acting. Fireworks and new year-themed music are also integrated to enhance user experience, creating a cozy atmosphere for AR cards.

AR Image Tracking

AR Image Tracking technology is a technology that allows users to experience AR acting right on the target image. Users only need to direct the phone camera toward the target image to scan images and activate the effects.

With Tet cards 2023, Marvy has combined hard cards integrated QR codes, and Facebook app, users can experience AR right on the Facebook camera as an AR Filter, the extremely popular AR technology product of Meta Vietnam.

Besides, the QR code can also be integrated into the stickers that can be stuck on notebooks, laptops, refrigerators, and desks at the company, so customers can experience it at any time.

How to use:

Step 1: Scan the QR code on the postcard

Step: The phone immediately accesses the Facebook camera, directing the phone to the target image on the postcard

Step 3: Filming or taking pictures with AR animation