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"Respects in Every Aspect – Pride in Identity": The First Art Celebrates its 20th Anniversary with an Interactive AR Card by Marvy

Nhân dịp kỷ niệm 20 năm thành lập với chủ đề "Respects in Every Aspects TỰ HÀO BẢN SẮC", ETC đã hợp tác cùng Marvy Co. để tạo ra một trải nghiệm độc đáo và ấn tượng: thiệp AR tương tác. Dự án này không chỉ là một món quà kỷ niệm đặc biệt mà còn là một cách thể hiện sự trân trọng và kết nối với khách hàng, đối tác.

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Scope of Work

  • - AR Development

Idea:

The First Art provided the design and 3D model of an adorable blue cat. Marvy brought this model to life with a waving animation, combined with AR technology to create a unique interactive card.

User Experience:

The experience was designed to be simple and easy:

  1. Access the AR Card: Users access the provided link:https://client-resource.marvyco.com/EtcAr/
  2. Allow Camera Access: Users allow the browser to access their device's camera.
  3. Scan Your Hand: Users place their hand within the camera frame to activate the AR experience and see the 3D cat waving.

Marvy's Contribution:

Marvy focused on creating a smooth and impressive AR experience with key highlights:

  • Animation Development: Marvy created a waving animation for the 3D cat model, bringing liveliness and friendliness to the character. The animation quality was optimized for excellent display on the AR platform.
  • AR Card Development: Marvy programmed the AR card, enabling hand recognition and displaying the 3D cat model with the animation. The AR technology was optimized for smooth performance on various mobile devices.
  • Performance Optimization: Marvy optimized the AR card's performance to ensure a smooth and fast experience for users, even on less powerful mobile devices.
  • Technical Support & Operation: Marvy also handled technical support and operation, ensuring the AR card's stable performance and promptly resolving any issues.

Results and Value Delivered:

The "Respects in Every Aspect – Pride in Identity" AR card delivered a unique and memorable experience for ETC's 20th-anniversary celebration. The combination of The First Art's creative design and Marvy's technical expertise created a high-quality AR product, helping ETC effectively convey its message and make a positive impression on customers and partners. Marvy is proud to have contributed to the success of this special event, reaffirming our expertise in developing creative and effective AR solutions.

 

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Marvy Co. is confident in providing a diverse and unique AR/ VR/ Game Ecosystem, by a team with great credibility, skills and experience. We consult and establish optimized AR/ VR/ Game/ Playable Ads solutions that flexibly applied to all brand Marketing strategies.

Beside AR/VR, outsourcing and designing Games (Mini Game, Large-scale Game...) is our expertise.

For many other outstanding benefits, contact Marvy Co. to deploy professional projects that match your image and brand goals.